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How does SurePower Innovation Software Render the Workflow More Manageable?
Edgardo
Donovan
ITM 503
Dr. Tom
Swanson
Module 3 –
Case Analysis
Monday, May 22, 2006
How does SurePower Innovation Software Render the Workflow More
Manageable?
"P&C
insurance organizations can use SurePower Innovation to automate a single
function, a single department, or an entire company." (ISCS, Inc.)
ISCS,
Inc. has created SurePower Innovation a quasi out of the box workflow automated
management software solution customized for the insurance industry that can
greatly increase worker productivity, enhance customer service satisfaction,
track policy payments, manage claims, and manage customer relationships at a
cost that is appropriate for insurance companies of all sizes.
Surepower
Innovation has streamlined the workflow process that previously would have been
handled through a manual process. In the past, an insurance customer service
representative would have to enter a prospective customer’s information into a
prospect database and then call the insurance distributor to get a quote. They
would then have to re-enter the customer’s information upon their decision to
purchase a policy into a policy database. They would then need to forward the
new customer policy request the distributor. If the customer was late on
payments they would have to call them to remind them to pay. If a customer
wanted to review their policy they would have to call or go to the insurance office
to obtain that information. The insurance company would have to keep separate
financial records and occasionally reconcile them with customer transactions
via occasional audits.
"A
pressing concern for many manufacturers today is how to ensure a meaningful
payback from their spending on information technology. The challenge for
management, according to Bob Gilbert, manager of manufacturing systems at
Lockheed Martin Corp.'s Tactical Aircraft Systems unit in Ft. Worth, Texas, is
to determine which IT solutions will add value and which represent overkill.
One technology that can have tremendous payback, Gilbert observes, is workflow
management - software systems that automatically route documents and
notifications to people who must perform various sequential tasks or issue
approvals. The Lockheed Martin plant uses a workflow solution from Action
Technologies Inc. to manage its quality-assurance reporting process." (
Not
all workflow software does a good job of providing a customized knowledge
management process for individual industries or firms. However, ISCS, Inc. has
succeeded where many companies have failed. By using SurePower Innovation the
entire sales and customer management process is streamlined whereby customer,
prospect, and accounting transactions databases are linked together and
automatically refresh each other. Quotes are obtained automatically in seconds
online. If a customer is late on a payment automatic business rules trigger
emails sent directly to the customer reminding them of their obligations.
Customer account information is available twenty-four hours a day through
reliable and secure SSL encrypted Internet connections. When the need for claim
management arises, Surepower innovation can document the information passed
between the agent and the distributor and automatically inform the customer
where they are in the process through automated email updates. On the
accounting side the software automatically links every financial transaction
with the appropriate customer and can provide customized performance statistics
regarding finances or ratios between customer statistics and profitability.
This
SurePower Innovation suite enables insurance customer service people to save
time performing clerical work and focus on doing what they do best which is
guiding customers through the quote and insurance purchasing process as well as
getting involved in finding ways to attract new customers through outreach
programs.
"The
Evolution of Workflow Management consists of the automation of business
procedures or "workflows" during which documents, information or
tasks are passed from one participant to another in a way that is governed by
rules or procedures. Workflow software products, like other software
technologies, have evolved from diverse origins. While some offerings have been
developed as pure workflow software, many have evolved from image management
systems, document management systems, relational or object database systems,
and electronic mail systems." (Pike)
Rather
than relying on the services of individual programmers and system designers to
automate workflow procedures, insurance companies can now purchase an out of
the box solution which has been designed with the maximum flexibility via
parameter adjustment features intended to accommodate the needs of any
particular insurance agency. Although, the design behind SurePower Innovation
is sophisticated and was created at great expense, it leverages economies of
scale because of it fits the needs of thousands of agencies without requiring
extensive installation, customization, and training costs.
"I'm
looking forward to being able to decrease the support that we currently devote
to several of our legacy systems and using those skills and money to do new
things," Gilbert says. "I think ERP systems have enormous potential.
But it is a matter of how you implement them. You have to understand the
mechanics of how those systems are implemented before you actually implement
them." (
SurePower
Innovation can serve the needs of not only the small and medium size insurance
agency large legacy-centric insurance providers as well. By utilizing open Java
model driven architecture integration costs between the combination
browser-server-database solution with older legacy systems is simplified.
Through the use of minimal object oriented programming applications SurePower
not only will bring the companies online in an unprecedented automated fashion
but serve as a common link between business partners and relevant insurance
agencies who are already utilizing this workflow software suite.
SurePower
Innovation represents phenomena among many industries whereby software
developers have been able to isolate workflow processes common to all and
automate them under flexible ubiquitous workflow automation software that makes
use of browser, client-server, database, desktop publishing, ecommerce, and
online data query programming that many individual firms may have not been able
to afford previously. Over the past five years software suites similar to
SurePower Innovation have been created to automate workflow processes in
industries such as property management, automobile dealerships, financial
services, etc.
ISCS,
Inc. has created SurePower Innovation a quasi out of the box workflow automated
management software solution customized for the insurance industry that can
greatly increase worker productivity, enhance customer service satisfaction,
track policy payments, manage claims, and manage customer relationships at a
cost that is appropriate for insurance companies of all sizes.
I. Works Cited
Sheridan,
John. Workflow: 'Unsung hero'., Industry Week.
1999.
ISCS, Inc.. SurePower Innovation., ISCS.com.
2006.
II. Works Consulted
Sheridan,
John. Workflow: 'Unsung hero'., Industry Week.
1999.
ISCS, Inc.. SurePower Innovation., ISCS.com.
2006.
Stewart,
Thomas. Knowledge is today's capital: Strategy &
Leadership., 2003.
Malhotra,
Yogesh. Knowledge Management for the
Barclay,
Rebecca. What is Knowledge Management. MediaAccess.com.1997.
KM-Forum.org.
What is Knowledge Management. 2002.
Santusos,
Megan, Srmacz, Jon. The ABCs of Knowledge Management. CIO Magazine
2001.
Wilson,
T.D. The Nonsense of Knowledge Management. Information
Research, 8(1), paper no. 144, 2002.
Choo,
Chen Wei. The Knowing Organization. 1999.
Shein,
Esther The Knowledge Crunch. CIO Magazine,
2001.